Wednesday, May 13, 2009

Turn Back Time

No one has managed to discover the fountain of youth just yet, but haircare and skincare companies are getting close. New products have been formulated to combat the signs of aging, from lines and wrinkles to hair that looks dry and brittle. As skin ages, for example, elastins and collagen are broken down by enzymes, causing loose, sagging skin. The moisture content of the outermost layer of the skin also decreases, causing wrinkles, thinning skin, hyperpigmentation, deeper expression lines and dry skin. But key anti-aging ingredients like antioxidant-rich seaweed, moisturizing hyaluronic acid and even SPFs can reduce the symptoms of aging skin.

Horst Rechelbacher, founder of Intelligent Nutrients, has just launched a certified-organic line of skincare products that combats free radicals, which cause inflammation. The secret? Intellimune Seed Oil Complex, which delivers potent antioxidants that halt unnecessary aging. According to Rechelbacher, the skin shows what your body knows, sending distress signals in the form of redness, blemishes, bags and fine lines that eventually settle into wrinkles. His solution: Stop the damage with a regimen that includes Intellimune Oil and Intellimune Tablets, which are taken daily to create more powerful, inflammation-free cells.

When it comes to the hair, a few gray strands are not the only sign of the aging process. Rushi Tasker, Joico's vice president, research and development, reports that commonly experienced symptoms of aging hair include the decreased production of hair lipids and pigment. "Hair also loses shine, its fiber diameter thins, and it becomes dry and brittle," he says.

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