Pronounced: Are-Tay ARETÉ is a new hair care collection that is brand new to the market. We're one of the first few to carry this unique collection in the world. BEAUTY THROUGH CONSCIOUS CREATION - They care for the environment. Where possible, they leverage 100% wind energy for production and use infinitely recyclable glass, aluminum or other natural and upcycled materials for product packaging and safe transportation. LEAPING BUNNY - Areté is vertified cruelty free by Leaping Bunny — the gold standard against animal testing. Leaping Bunny ensures no animal testing at every stage of the product life cycle. 99% ORGANIC, NATURAL & NATURALLY DERIVED INGREDIENTS - They thoughtfully select their ingredients with full transparency of their origin. Steeped in history and tradition, Arete ingredients are 99% organic, natural or naturally derived and have proven benefits for the hair, scalp and mind. POSITIVE LUXURY - Areté is certified by the Butterfly Mark — the luxury industry
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