Wednesday, February 8, 2012

Get The Lead Out!

via Campaign For Safe Cosmetics
We first broke the story about lead in lipstick back in 2007 with our report “A Poison Kiss.” Now, a new report by FDA indicates that the problem of poison kisses is worse than we thought.

FDA’s new study found lead in 400 lipsticks tested, with higher lead levels than ever reported in some of the most popular brands. The worst offender was L'Oreal USA, whose Maybelline Color Sensation and L’Oreal Color Riche lipsticks were #1 and #2 on the list. In fact, L'Oreal USA makes five of the 10 most contaminated brands in the FDA study.

Take action now: Tell L’Oreal the company owes women a huge apology and a commitment to make lipstick without lead.

It’s more important now than ever to call attention to this problem. A brand-new report for the US Centers for Disease Control states that there is no safe level of lead exposure for children. That means we must protect women from lead exposure, since lead builds up in the body over time and easily crosses the placenta, where it can interfere with normal development of a fetus and cause irreversible health effects.

How many millions of women have applied and reapplied lead-laden L’Oreal lipsticks since we first asked the company to take action in 2007? How many kids have played with their mom's lipstick? It is high time that L’Oreal—the worst offender four years ago and right now according to this most recent FDA testing.

Looking for a safe alternative? We have always been a huge fan of Fleur's lipsticks, but sadly, that brand has discontinued its US availability so we only have a few remaining. Our new favorite:  The Elixery
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